As tourism recovers, visitor experiences need to cost-effectively reach, engage and inspire a global audience
‘Great Dubai Experiences’ is a destination video guide promoting Dubai onboard, online & on social
As one of Dubai’s great experiences, we invite you to secure your place
‘Great Dubai Experiences’ will be on every Emirates flight later this year
Emirates carried more than 56 million passengers in 2019, with a seatback screen in front of every guest
InflightFlix will distribute ‘Great Dubai Experiences’ to our extensive partner network for maximum reach
Places in this exclusive series are limited, so contact us today to secure your place
Reach visitors at every step of the journey
Pre-flight
- Smart TVs
In-transit
- Inflight entertainment
In Destination
- Mobile apps
Our partners in Dubai
Emirates is the largest airline in, and the flag carrier of, the United Arab Emirates. Emirates carried over 56 million passengers in 2019-20 and operates a fleet of 270 aircraft.
Inflight Dublin are a global provider of inflight entertainment content, who serve 47 airlines, 11 of whom fly into Dubai.
Intelak is a technology & innovation hub that supports early & late-stage startups in Dubai. Its principal partners include Emirates Group, Dubai Tourism, Accenture & Microsoft.
Frequently Asked Questions
What is 'Great Dubai Experiences'?
‘Great Dubai Experiences’ is a premium destination video guide to Dubai, showcasing great things to do, places to go, entertainment, dining, shopping, accommodation and travel experiences, for airlines, hotels and tourism industry partners to use online, onboard and on social media.
‘Great Dubai Experiences’ will enable tourism businesses in Dubai to reach a global audience without a global advertising budget, engage visitors with their experience at every step of the journey, and inspire people globally to book, stay longer and return.
Where can visitors watch 'Great Dubai Experiences'?
‘Great Dubai Experiences’ will be made available free of charge to all 53 airlines with inflight entertainment that had routes to Dubai in 2019, as well as airports, hotels and an extensive network of digital, social and mobile channels.
In advance of production, we have confirmed distribution with:
- Emirates, who flew over 56 million passengers in 2019
- Inflight Dublin, who have confirmed distribution on 6 additional airlines, who collectively carried over 30 million passengers in 2019
‘Great Dubai Experiences’ will enable local experiences to reach a global audience online, onboard and on social media.
- Preflight – via Smart TVs
- In-transit – via inflight entertainment
- In destination – via Mobile apps
What format will the video be produced in?
The ‘Great Dubai Experiences’ video guide will be produced in long form for airlines inflight entertainment, as well as various short forms for our additional distribution partners to use for each digital channel.
The long form content will be available as a movie style video onboard, while the short form content will be categorised to improve viewer personalisation.
- Great Accommodation Experiences
- Great Dining Experiences
- Great Shopping Experiences
- Great Entertainment Experiences
- Great Travel and Touring Experiences
- Great Experiences for Families
- Great Experiences for Friends
- Great Experiences for Couples
- Great Experiences for Business Travellers
- Great Experiences for All Travellers
I have a collection of different experiences. Can they be featured individually?
Yes! If you have multiple experiences that you want to feature individually, please contact us.
How much does it cost?
The price per experience in one category video and within the long play video is 2,500 AED/month (12 months minimum). A one-off production fee of 10,000 AED per experience also applies. Additional distribution to our extensive partner network is free of charge in Year 1.
How much of the video will be dedicated to my experience?
Each experience is featured for 30 seconds of uninterrupted video in both the long form and short form content formats.
I have my own video content. Can I use that?
Unfortunately for reasons of style consistency and licensing we are unable to accept existing footage.
Who decides what gets filmed?
We will work with you in advance of the shoot to agree a precise shot-list and storyboard that best represents your experience. Our aim is to achieve 100% client satisfaction on your part of the video.
Can I use the video content on my own website and other digital and social channels?
Yes, your 30-second feature will be provided to you and you are welcome to use this for your own marketing purposes, excluding inflight entertainment.
When is the closing date for applications and how do I apply?
We are currently accepting applications and the closing date is August 1st, 2021. Contact us today to secure your place in ‘Great Dubai Experiences’.
Who is promoting 'Great Dubai Experiences'?
InflightFlix International Ltd is an Irish registered company based in Shannon – the birthplace of airport duty free and aircraft leasing.
We are currently completing the Intelak Incubator program sponsored by Emirates, Dubai Tourism, Accenture and Microsoft.
InflightFlix has signed agreements with multiple airlines including Emirates, as well as key inflight entertainment industry players, to distribute destination video guides across multiple airlines inflight entertainment.
Our vision is to be the largest premium destination video guide provider to the airline industry. We are redefining the destination video value chain by connecting airlines, passengers, destinations and experiences onboard, online and on social media.
Our goal is to connect the digital audience of industry partners with compelling content promoting great Dubai experiences across multiple digital touchpoints.
Since 2012 the team at InflightFlix and sister company VisitorFlix have produced over 1000 visitor experience videos and destination video guides for world famous hotel bedroom TVs, global tour operator email campaigns, car hire company mobile apps, and airlines inflight entertainment. Our videos have been viewed over 10 million times in 150 countries to date.
