Destination Content Hub for Inflight Entertainment

Inspire passengers with your InflightFlix “Regions to Visit” podcast at ESTO, exclusively for inflight entertainment. The podcast will be distributed to the inflight entertainment content service providers of 90% of the worlds airlines with IFE. This zero cost opportunity will enable you to speak to millions of passengers with air access and inspire them to visit your state!

Transforming Inflight Entertainment with Destination Stories That Inspire Travel

This initiative bridges DMOs, airlines, and inflight entertainment providers to deliver consistent, engaging, and monetizable destination content that enhances passenger experiences.

What You Get

  • Custom Podcast Production: Simply answer the following question “For passengers on todays flight dreaming, considering or planning a vacation to your state, what at the 10 places to go or regions to visit you would recommend to your friends and family? Collaborate with InflightFlix to produce a professionally crafted podcast featuring your state’s unique attractions and experiences.

  • Interview with Senior Destination Marketing to authentically communicate the best your state has to offer passengers flying home from competing destinations or flying to a gateway airport.

  • Exclusive Content Featuring up to 10 Regions to Visit Programs Duration 5- 10 minute episodes for each state, up to 10 Regions to Visit will be highlighted to provide airlines and passengers with content in consistent format

  • Distribution: Your podcast will be distributed to 6 content service providers who supply content to 90% of worlds airlines with inflight entertainment

Free Bonuses

  • FREE: There is no cost for State Tourism Podcast Produced at ESTO

  • APEX EXPO: Your Podcast will be presented in person to six Content Service Providers at APEX EXPO in Long Beach California in October ( We are Sponsors)

  • APEX CONTENT MARKET: Your Podcast will be presented in person to 30 major airlines and Content Service Providers at APEX Content Market in Dubai in February

Additional Benefits

  • Dream Audience: Active travelers, seeking entertainment and travel information

  • Stimulate Demand: Increase demand for flights to your state, boosting both domestic and international visitation.

  • Targeted Engagement: Engage with key passenger segments:

  • Transit Passengers: Inspire those considering a return visit.

  • Returning Home: Captivate passengers dreaming of their next vacation.

  • Inbound Passengers: Guide visitors planning their itinerary upon arrival.

Key Benefits:

For Airlines & CSPs

  • Curated, locally-produced, and globally-approved content.

  • Standardized formats for seamless integration into inflight entertainment systems.

  • Monthly performance insights to optimize viewership and advertising.

For DMOs:

  • Global exposure for destinations via trusted inflight channels.

  • Monetization opportunities with bookable experiences and advertising.

  • Regular content refresh to maintain relevance and appeal.

Key Benefits:

For Airlines & CSPs

  • Curated, locally-produced, and globally-approved content.

  • Standardized formats for seamless integration into inflight entertainment systems.

  • Monthly performance insights to optimize viewership and advertising.

For DMOs:

  • Global exposure for destinations via trusted inflight channels.

  • Monetization opportunities with bookable experiences and advertising.

  • Regular content refresh to maintain relevance and appeal.

Data-Driven Results

InflightFlix will provide data on Airlines that distribute content on inflight entertainment.

Regions gain free audio exposure and will be invited to video program

Traveler-Centric Approach: Communicate authentically the regions and reasons to visit your state to the right people.

Content Features

Series:

“Reasons to Visit”

10 destination episodes per state or airport.

Style:

Local stories, showcasing 10 reasons to visit each destination.

Duration:

6 minutes per destination

(20+ seconds per reason).

Formats:

Video: Square, portrait, and vertical formats

Audio: Podcast-style interviews with State CEOs or CMOs.

Execution Plan

Harness the Power of Podcasts

To communicate authentically and speak with audience personally.

Target International & Domestic Passengers

Execute State & National Travel & Tourism Strategy.

Monitor Effectiveness

Track viewership

Leverage Digital Infrastructure

Utilize airlines' inflight entertainment to reach people with air access.

Commitments

State & Local Destination Content Suppliers Will:

  • Fund creation, hosting, and updates of content.

  • Approve culturally sensitive and globally relevant content.

  • Review and refresh content annually.

InflightFlix International Will:

  • Translate content into 10 languages.

  • Host and maintain a secure Digital Asset Management (DAM) platform.

  • Develop innovative content channels (OTT TV, microsites, post-flight apps).

Inflight Entertainment Distributors Will:

  • Distribute content across seatback and wireless VOD systems.

  • Provide monthly viewership reports and explore ad opportunities.

Distribution Channels

  • Confirm Participation: Book a 30 minute appointment at ESTO

  • Identify Local Regions: Tell us 10 places to go

  • Approve Podcast: Approved podcast when produced

  • Confirm Key Airlines: Outline key markets & airlines

  • Content Distribution: InFlightFlix deliver to CSPs

  • Campaign Report: InflightFlix provide airlines report

Act Now & Gain Extra Exposure at ESTO 2024!

  • Book your podcast before U.S. Travel's ESTO event on August 11-13, 2024, and receive an exclusive global inflight marketing opportunity at no cost.

  • Time-Limited Opportunity: Secure your spot by August 10, 2024, to take advantage of this unique promotional window.

  • Priority Placement: Enjoy priority in our content production schedule, ensuring your state’s content is ready to captivate audiences during the peak travel planning season 2025.

What our customers are saying

  • Seatback and Wireless VOD: High-quality 6-minute videos

  • Moving Map Partners: 30-second highlights

  • Live TV & OTT Channels: For connectivity providers

  • Microsites & Web Apps: Outline key markets & airlines

  • Social Media Integration: Airline campaigns and trade sales

Monetization Framework

  • Ticket bookings for 8+ bookable experiences per destination.

  • Seasonal or event-driven content updates to maintain interest.

  • Advertising opportunities tied to viewership milestones (10,000+ views).

Monetization Framework

  • Ticket bookings for 8+ bookable experiences per destination.

  • Seasonal or event-driven content updates to maintain interest.

  • Advertising opportunities tied to viewership milestones (10,000+ views).

Shannon Heritage – Brian Nevin

Our InflightFlix video guides for inflight entertainment on Aer Lingus have proven to be excellent because our visitors can see, directly in front of them, our great sites and get some great insights into our castles, our folk park and our various sites.

Aillwee Caves – Nuala Mulqueeney

We are delighted with the feedback we have received from the inflightflix video that we have running on Aer Lingus inflight entertainment.

Cliffs of Moher – Maura Fay

We are delighted to be working with the InflightFlix Wild Atlantic Way video guide which has given us a great channel to reach North American visitors to showcase the Cliffs of Moher to American visitors while on route to us before they land.

Shannon Heritage – Brian Nevin

Our InflightFlix video guides for inflight entertainment on Aer Lingus have proven to be excellent because our visitors can see, directly in front of them, our great sites and get some great insights into our castles, our folk park and our various sites.

Aillwee Caves – Nuala Mulqueeney

We are delighted with the feedback we have received from the inflightflix video that we have running on Aer Lingus inflight entertainment.

Cliffs of Moher – Maura Fay

We are delighted to be working with the InflightFlix Wild Atlantic Way video guide which has given us a great channel to reach North American visitors to showcase the Cliffs of Moher to American visitors while on route to us before they land.

© Copyright 2023 InflightFlix International Ltd.

[email protected] | + 353 (0) 61 970123

© Copyright 2023 InflightFlix International Ltd.

[email protected] | + 353 (0) 61 970123